On January 10, 49 BC, Julius Caesar led his army across the River Rubicon in Northern Italy. With this step, he entered Italy at the head of his army in defiance of the Senate and began his long war against Pompey and the Optimates. The phrase is still used today in Italy (Italian: "Il dado è tratto") to mean that events have passed a point of no return, that something inevitably will happen.
Our Vision and MissionTo responsibly deliver high quality, aspirational family entertainment across multiple platforms that enriches our audience’s lives.
Our Strategic Vision
Global Acquisition and Development
New IP, Partnerships and Acquisitions
Global Production and Co-Productions
Adaptation of IP, Digital Content, Animation, Television, Film, Web, Games and Apps
Global Distribution Websites, VOD, Streaming, International Distribution
Websites, VOD, Streaming, International Distribution
Global Marketing, Licensing and Branding
Brand Development, Licensing, Promotions